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WhatsApp-only template message content. Lives entirely under the WhatsApp Business provider — never enters the universal Content discriminated union. The framework recognizes it via the generic content-level platform contract: __platform: "whatsapp_business" lets findUnsupportedPlatformContent warn-and-skip when a different platform receives it. Templates are the only message type Meta accepts outside the 24-hour customer-service window (free-form sends fail with error 131047), so this is the escape hatch for re-engaging stale conversations. v1 covers the common case: a pre-approved template addressed by name + language, with positional {{1}}..{{n}} body text parameters. Header/button components can be added later without breaking this shape.